This post is the last in the series, Blogging: The Hottest Job Right Now. Here are the last two posts in case you missed them:
- Blogging: The Hottest Job Right Now Part 1 (includes blogging resources)
- Blogging: The Hottest Job Right Now Part 2 (talks about the different ways to make money with a blog)
If your blog is a source of income for you, then one of your goals is to get as many visitors who will be interested in what you say and what you have to offer. The more visitors that you get to your blog, the more potential to make money.
You Don't Need Money to Market Your Blog
Contrary to what most newbie bloggers think, you don't have to have a huge marketing budget to attract people to your blog. I've actually created a decent-sized following to some of my blogs just by interacting with people on social networking websites and commenting on other blogs. There were only a couple times since I've started blogging that I've paid for advertising. For the most part I've utilized all the different social networking and social bookmarking sites to market my blog.
I will say, though, that search engine optimization does play a big role in attracting people to your blog - topic you can find out more about by checking out SEOMoz or reading Aaron Wall's SEO Book.
What I Do To Attract People to My Blog
Right now participating on Twitter and Facebook plus commenting on other blogs are the only activities I've been doing to bring readers to my blog.
As you may probably know by now Twitter has become the "hotspot" on the web for networking and sharing information. After I've posted an article on my blog, I share it with my Twitter followers. There are services like FriendFeed and TwitterFeed that can automatically add any new blog posts to your Twitter stream. Both of these services are free.
You'll get the most benefit from Twitter by actively engaging, interacting, and developing relationships with people. By sharing valuable information, retweeting other people's tweets, and engaging in conversations, you'll establish trust and credibility in the Twitter community.
No matter what type of marketing activity you're involved in, I think the key thing to remember is to develop relationships with people. If people like what you have to say, then they will subscribe to your blog, link to your blog, and/or tell others about your posts that interest them.
More Ways to Promote and Market Your Blog
Here are a few articles with marketing tips:
- 25 Ways to Promote and Market Your Blog
- Stop paying for marketing! Here is how you can market your company for free.
- 30 Free Ways to Market Your Small Business Site
Do you have any blog marketing tips to share?
This post is very useful,I think I underestimated Twitter as a traffic resource before.