I'm at the bookstore today working on a writing project and I took a break to explore the business and marketing books. One book that caught my eye is "Inspired Marketing" by Joe Vitale and Craig Perrine.

I browsed through the book and came across some very good nuggets of information. Joe Vitale never fails to deliver inspiring messages. He's a marketing guy who truly understands what it means to do what you love and allow the money to follow.

Here are a few tidbits of advice from "Inspired Marketing":

Inspired marketing is a powerful new way of connecting your customers that is authentic, doesn't require "strategy", and comes from the heart.

Hypnotic stories engage your audience far more easily than traditional formula-based sales copy.

By using Inspired marketing, you focus on your "inner game" and give up control and trust your unconscious mind to guide you.

Inspired marketing is a match between coming from the heart and possibly even from a sense of higher purpose or a higher inspiration and matching that with good marketing principles.

I love the philosophy of simply following your heart when it comes to marketing your business. It's amazing what happens when you stop working so hard and just sit back and enjoy what you're doing. You run your internet business from a place of inspiration versus a "need" to make money.

If you wake up in the morning and dread getting on the computer or you dread interacting with people (potential customers), then you're probably in the wrong business. That energy doesn't attract sales.

However, if you wake up in the morning and feel energized and ready to "get to work", then you're definitely coming from a place of inspiration.

How do you define inspired marketing?

Are you feeling inspired today?

Related Posts:

• Joe Vitale's Secret to Productivity
• How the Law of Attraction Can Make You Successful In Your Business
• The Secret to Making Money
  

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